CityU School of Creative Media SCM Annual 2017 “Unfold”

Over 70 multidisciplinary artworks including animation, film and video, installations, interactive and dynamic media, and photography will feature at a graduate showcase from 14 to 30 July 2017 at the Run Run Shaw Creative Media Centre at City University of Hong Kong (CityU).
 
SCM Annual 2017: Unfold” is supported by the School of Creative Media (SCM) and the SCM Annual 2017 Organising Committee at CityU.
 
The theme of this year’s show, Unfold, refers to the timeless artistic process of creating art. By exploring oneself and the world, established concepts can be abandoned, creating space for more possibilities, and eventually for transforming feelings and thought into art.
 
The artwork is not the destination; it is a pause in the middle of a journey. By freezing a moment in time, we can review the process of self-affirmation and rejection. Then, a voyage in search of unknown possibilities is ready to begin once again.
 
Artwork developed by the first group of students graduating from the joint degree programme offered by CityU and Leuphana University in Lüneburg, Germany will also be unveiled in addition to the artwork created by students from SCM’s Bachelor of Arts, Bachelor of Science and Bachelor of Arts and Science (New Media).
 
SCM Annual 2017: Unfold” is sponsored by Burger Collection, Muses Foundation for Culture & Education, and UA Cinemas; and the media partners are Art Map, Art Plus, idN and Stand News.
 
Details of the events:
 
Media Tour
Date: 14 July 2017
Time: 5:00 pm
Venue: Lobby, Run Run Shaw Creative Media Centre
 
Date: 14 July 2017
Time: 6:00 pm
Venue: Lobby, Run Run Shaw Creative Media Centre
(The recipients of the “Best of the Show Awards”, “UA Cinemas Outstanding Movie Award” supported by UA Cinemas, and “Fountain Prize” supported by SCM Alumni will be announced at the Opening Ceremony.)
 
 
Exhibition Period
Date: 14 to 30 July
Time: 11am to 7pm
Venue: CMC Gallery, L1, L3, L6, L9, Run Run Shaw Creative Media Centre, 18 Tat Hong Avenue, Kowloon Tong
 
Grand Screening & Directors’ Sharing
Date: 15 to 16 July 2017
Time: 2:00 pm to 7:00 pm (15 July 2017); 11:00 am to 7:00 pm (16 July 2017)
Venue: Future Cinema Studio (M6094), L6, Run Run Shaw Creative Media Centre
 
Artists’ Forum
Date: 22 to 23 July 2017
Time: 2:00 pm to 3:00 pm
Venue: L3, Run Run Shaw Creative Media Centre
 
Free Admission. All are welcome.
 
For more information, please visit https://SCMAnnual.com
 
 
Notes to editors:
 
Media enquiries:
Hailey Lau, SCM Annual 2017 Organising Committee (Tel: 6578 7784; email: pr@scmannual.com)
Fion Ng, School of Creative Media (Tel: 3442 7659 or 9133 9599)